#SocialLeader Chat

Calling All Rebel Leaders!

#SocialLeader Chat is a weekly Twitter conversation for modern mavericks—the “Blue Unicorns”—who believe that social is a mindset; an essential way to engage today’s workforce, customers, partners, influencers and stakeholders.

SnS Social Leader Chat New Twitter Chat Banner

Each Monday at 8pm we’ll come together on Twitter to share, discuss, and develop the leadership skills that enable us to connect, belong, and create meaningful human value in today’s businesses.

How Do I Participate?

Participating in these timely conversations is simple using common (and free) Twitter chat tools:

  1. TweetDeck or Hootsuite: Create a column with the #SocialLeader hashtag
  2. Tweetchat.com: Enter #SocialLeader in the Search function

Ground Rules of #SocialLeader Chat

In order to facilitate a safe, collaborative conversation, #SocialLeader chat will have three guidelines:

  1. Whenever possible, avoid platitudes and clichés: to make a real difference, and to extend the conversation, bring your best stuff each week!
  2. Please, no promotional tweets or links until the networking segment in the last 5 minutes.
  3. While learning, collaborating and mentoring, be an active listener and positive participants…we will not feed the trolls.

What’s a Blue Unicorn?

Jim Claussen, one of the co-hosts of #SocialLeader chat, coined the term “Blue Unicorn” to describe just how rare the Social Leader really is in today’s business world. As noted in A World Gone Social by Mark Babbitt and Ted Coiné, Jim says: “The social leader is so rare that it isn’t as if we’re looking for any unicorn… we’re looking for a specific color of unicorn.”

Our continuous goal at #SocialLeader chat: to discover and develop more Blue Unicorns!

  • Justin S. Elkins

    I’m wondering if I’m blue with white stripes or a white with blue stripes, unicorn? None the less I’m a blue and white striped unicorn, I’m hopeful these stripes down blacken in time. Bluer by the day from all the ponder

  • There’s a more human way to do business.

    In the Social Age, it’s how we engage with customers, collaborators and strategic partners that matters; it’s how we create workplace optimism that sets us apart; it’s how we recruit, retain (and repel) employees that becomes our differentiator. This isn’t a “people first, profits second” movement, but a “profits as a direct result of putting people first” movement.

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