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Posted by on Oct 19, 2013 in Business, Featured, Inspirational, Leadership, Social Media, Strengths | 2 comments

A Future Built by Millennial CEO’s #socialmedia


It’s like the Beatles arriving in America all over again.

The winds are changing, the boomers are aging, and the reigns of start-ups, small businesses and enterprises are slowly but surely being turned over to the Millennials. Much like when John, Paul, George and Ringo came ashore, there was some resistance to the movement, but in the end the resistance was futile. In one case music and culture was changing, in the case of the Millennial leader, business and technology are shifting as the millennial’s seek to influence tomorrows organization.

Talking Tech, Not Behavior

The discussion on the behavioral differences between millennials and the generations that precede them hasn’t lacked attention. But this isn’t new.  With each passing generation, those that came before have tended to challenge, question or flat out discredit the tendencies of the new generation.

Millennials have been called many things, including unmotivated, fragile and self-centered.  Perhaps in some cases this is true, but I like to think of Millennials as creative, flexible, and savvy; embracing the new way of doing things to be more effective.  And while this new approach may not have us coming home with our hands dirty and our jeans scuffed, we prefer to come home with the job done whether by a 12 hour work day or a 4 hour work week.

One thing business leaders of all generations will agree on is that the bottom line is the bottom line.  So why are we splitting hairs? The biggest difference between the generations may be rooted in the approach.  And when it comes to Millennials, we love Technology.

The biggest difference between the generations may be rooted in the approach.

The Use of Technology Will Set us Apart

Cloud, Mobility, Big Data, and Social Media have become a permanent fixture of today’s business. From the solopreneurs to the global enterprises, companies are more connected than ever before to their customers, employees, shareholders and stakeholders. Enabled by connectivity and powered by the cloud, this is more than just “Marketechture,” this is the engine of our business future.

Millennial leaders are strongly committed to embracing these technologies and putting them to use in a way that drives their businesses forward. Leaning on cloud applications to keep employees connected to anyone from anywhere.  Allowing business to be 24×7 when it needs to be, yet providing the employee with the ultimate flexibility of being able to untether from their desk and still be productive.

I don’t see anything wrong with that, do you?

And then there is Social Media.  This phenomenon isn’t just about Tweeting (Twittering as some Boomers like to say) and “likes” on Facebook.  Social Media is a shift in the way we as humans are able to engage and extend our communities through the most powerful business builder in the world, the internet. Thanks to the Social power of virility, building a global business has shifted from decades to days because the word can spread and the people can rejoice as one start-up after another can reach their target markets instantly delivering answers to the most simple and complex business problems.

Building the Future, Differently

When the Beatles came to America, they ultimately changed Rock and Roll.  Adding their collective influence to the voices of their time, they made music better. In the form of synergy, the millennial leaders of the future seek to do the same. Leaning on the generations of the past and their success in building great businesses across a plethora of industries, the CEO’s of the future seek to continue this innovation.

We may approach problems differently, but our goal like generations past, is to solve them effectively.

The goals will be similar in many cases.  But different enough that our generational mark will be felt. We will build businesses that are social, enterprises that are connected and we will leverage the great resources provided to us through cloud and big data. We may approach problems differently, but our goal like generations past, is to solve them effectively. Building a smarter planet through technology is exactly what the Millennial CEO of the future will set out to do.

What does the leader of the future look like to you?

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Image credit: cienpies / 123RF Stock Photo

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Dan Newman

Daniel Newman is the Co-Founder of 12 Most. Proudly, Daniel is married to his wonderful wife Lisa and has two beautiful daughters Hailey and Avery. Dan is also an Adjunct Professor of Business as North Central College in Naperville, Illinois where he teaches courses in Strategy, Management, and International Marketing. With a passion for helping emerging companies, Daniel sits on the Board of as well as An avid golfer, a fitness fanatic, and a classically trained pianist; Daniel loves life, his family, and helping others.

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  • Alan Kay

    Dan, thanks for your inspiring words. Talking of the Beatles and those days, when my father first saw me watching Bob Dylan on TV he imagined the devil had arrived in our living room.

    I agree that the likes of the boomers need to accept that the millennial generation has something great to offer. I strongly suggest to all my fellow boomer leaders that they do some reverse mentoring with a millennial and create a reciprocity agreement in order to learn the values and tools they use, plus share the knowledge they have. I also urge them to stop amplifying the differences between the generations and start viewing the diversity as an opportunity.

    • Daniel Newman

      Alan – always appreciate your smart insights. I think all generations benefit from working together. That is my stance and I’m sticking to it!