market to women

How to Market to Women Using #socialmedia

Many women pride themselves on being savvy consumers who can sniff out a poseur brand. Brands need to be the conduit for information to women from other women and from experts, but be wary of star power – celebrities don’t cut it. Marketers that have a woman’s trust have worked to earn it, by making good products, offering relevant advice and engaging those women. … Read More»

finding own motivation

Finding Your Own Motivation

If you’re just starting out in your career, or you’re in the middle of changing careers, then one of the most important things you can do is to understand your own motivation. Not just to accept the things that you’re told you should find motivating, whether they’re inspiring words or big cash bonuses, but what’s really important to you. It’ll help you strive harder, understand what motivates others, and find a path that can satisfy you…. Read More»

millennials greatest gen

Why Millennials are the New Greatest Generation

Generation Y is constantly being given a reputation of being entitled and uncompetitive in the workforce that is very undeserved. But what if I told you, in spite of this public perception and bad luck, or perhaps even because of it, the Millennials are actually the most generous, educated and civic-minded generation since the Greatest Generation? Don’t believe me? The following infographic debunks many of those Gen Y myths. See for yourself what this generation has accomplished and how hard they work despite the less than favorable job market they face.
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shortyawards influencers

The @ShortyAwards Business Influencers Get Social

Last week a bunch of us came together for a really interesting thirty-minute Google Hangout. We’re finalists for the Business Influencer category for the Shorty Award, winner to be announced next month in New York.

It was great spending time with my very good, longtime friends Marsha Collier and Rene Blodgett (@MagicSauceMedia). It was terrific meeting some new friends, too, including Guy Kawasaki, Gemma Godfrey, our sponsor Martin Jones (@martinjonesaz).

Our host Natan Edelsburg (@twatan) from the Shorties led this question:… Read More»

family come first

In Your Organization, Does Family Come First?

As a small business owner, you’re faced with a conundrum. You want to support your employees as they care for the people they love. But your business can’t just stop running simply because your key employee is moving his mom to assisted living or needs to stay home with a sick child.

How can you help support your employees and the challenges they face without going out of business?… Read More»

Communicating and Connecting with Impact

In life communicating and connecting with others to have an impact requires particular shifts in the way we think and act. In particular, the action comes in how we treat and interact with one another. I’m an unabashed advocate for bringing meaning to every interaction we have with those in our personal and professional lives. I believe we assume too often that others know how we feel about them and what our good intentions are and mean. Naturally these are assumptions that rarely lead to desired outcomes…. Read More»

family come first

Innovate With Humanity

there are leaders creating major transformations by considering all possibilities and pathways. They look at every option from traditional, to cutting edge, to bleeding edge, for business innovation and growth. Some create a profitable business on a foundation of human kindness. Others have the guts to buck the trend of replacing human talent with technology. Instead, they seek more specialized human talent.

These leaders innovate with humanity, not just technology, and here are two such stories…. Read More»


The Four Most Important Questions A Leader Must Ask

Startup founder. Enterprise CEO. Author of one of my favorite books ever. And one of the most generous leaders I know. That just gets it started describing today’s guest, Vineet Nayar.

But what’s with the title of his book, “Employees First, Customers Second”? He’s joking, right?

Hardly. Not only is Employees First Customers Second (EFCS) the name of his book: much more importantly, it’s baked into the very fabric of HCLT, the company Vineet led until he retired early to dedicate his life to helping those less fortunate in his home nation of India.

Says Vineet about EFCS…… Read More»

shifting managements focus

Shifting Management’s Focus to What Matters

Where we focus our attention as managers has been on outcomes: profits, efficiencies, deadlines, quality, ROI, and so on. These are all important business results important to the sustainability of a department and ultimately the business. They are important for managers to monitor, measure and plan to achieve. Yet, the prevalence of results-driven management is archaic, and creates a false assurance that desire outcomes are achieved through the monitoring, measuring and planning activities so familiar, comfortable…. Read More»

get paid worth

How to Get Paid What You’re Worth

If we subscribe to classical economics, which says that the price paid for any given service is the price at which the quantity supplied equals the quantity demanded, aren’t we paid precisely what we’re worth? And if we still believe we’re trading at a discount to our intrinsic value, is it possible to change the market’s mind?… Read More»

  • There’s a more human way to do business.

    In the Social Age, it’s how we engage with customers, collaborators and strategic partners that matters; it’s how we create workplace optimism that sets us apart; it’s how we recruit, retain (and repel) employees that becomes our differentiator. This isn’t a “people first, profits second” movement, but a “profits as a direct result of putting people first” movement.

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