make lasting impression

How You Can Make a Lasting Impression

Each time we interact with someone, we leave more than literal fingerprints behind. We leave figurative ones as well. We leave unique impressions, perceptions and a lasting impact on everyone and everything we interact with – the way we treat people, the way we speak, the way we conduct ourselves. We are leaving figurative prints everywhere we go, with everything we do, all day long…. Read More»

human resources human

Making Human Resources More Human

Many people seem to believe that the human resource department is on the side of the employer while masquerading as the defender of resources. Others believe that this department helps to create culture and that its purpose is to serve the people while masquerading as the defender of the employer.

OK, I get it. But here is a more powerful point…… Read More»

efficiency undermining success

Is Efficiency Undermining Your Success?

Efficiency has historically been one of the driving forces of booming businesses. Yet although efficiency is certainly essential to business production, when it comes to modern organizations a focus on efficiency can actually distract you from your real goal.

Contrary to a popular belief from the Industrial Age that seems to be hanging on tightly, efficiency does not always equal effectiveness. In fact, an over-reliance and focus on efficiency can actually rob you of being effective. Why? … Read More»

6 strats comete business

Six Strategies to Compete In Business

Now here is the reality of the situation. It doesn’t matter if it is a major chain store, a big-box store, a discount store, etc. And it doesn’t matter if it is a small or local business. It doesn’t matter what type of business or industry. Any type of business that moves into your area, large or small, will pose many of the same competitive threats.

So, what can you do?… Read More»

5 ways find authentic self

5 Ways to Find Your Authentic Self

One of the biggest problems I see when looking for talented, desirable, employable men and women, is the downward spiral of the trending “Brand You.” It can nauseate a person who watches a perfectly packaged, programmed, and plastic brand walk through the door. The saddest part is those individuals really believe I want what they’re “selling.” At the time they may think they’ve duped me, but they are only fooling themselves…. Read More»

utilizing natural advantage

Utilizing Your Natural Advantage

Far, far away, say half a world away, there was a small, brick school. Atop the school was a bell, which rang promptly at eight o’clock every morning to call the children to class. The boys and girls arrived reluctantly and precisely on the hour. Never a minute early, occasionally a little late. The bell would ring again at precisely three o’clock every afternoon, liberating the children to go play. At the first sound of the bell, the children would bolt out the door of the school. Never lingering a moment longer.

Except for one…. Read More»

leveraging social channels

Leveraging Your Social Channels to gain Earned Media #socialmedia

Most people start slowing down in the few days leading up to Christmas. Not my pal, Augie Ray who somehow found the energy to make a significant 2014 prediction. His prediction: Three Reasons the Marketing Department Will Give Up On Earned Media in 2014. He’s partially right, but for the wrong reasons. … Read More»

  • There’s a more human way to do business.

    In the Social Age, it’s how we engage with customers, collaborators and strategic partners that matters; it’s how we create workplace optimism that sets us apart; it’s how we recruit, retain (and repel) employees that becomes our differentiator. This isn’t a “people first, profits second” movement, but a “profits as a direct result of putting people first” movement.

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