Duress vs Success in Engaging People to Achieve Strategic Change

Over the last twenty years, my organization has had numerous opportunities to watch and participate in change efforts that have engaged the hearts and minds of people to deliver great results. We have also experienced the opposite – working on change efforts where people hold back, and hold up the important movements responsible for changing […] Read moreRead More»

Honesty: The Secret to Successful Organizations

Honest organizations are more successful. At least that’s the conclusion reached by Halley Bock, CEO and President of Fierce, Inc. In a recent article, she cites a 2010 Corporate Executive study that found companies encouraging honest feedback among their staff delivered 270 percent more on 10-year total shareholder returns than other companies. An astonishing difference, […] Read moreRead More»

Grow by Fearlessly Listening to Customers – Case Study: CustomInk

In this era of social media, companies that embrace customer feedback and “believe” the words of their customers earn the right to growth. They realize customers turn to each other more than to advertising and campaigns. Here’s how one “beloved company,” CustomInk, fearlessly listens to customers and how this fuels their growth. Earn New Customers […] Read moreRead More»

  • There’s a more human way to do business.

    In the Social Age, it’s how we engage with customers, collaborators and strategic partners that matters; it’s how we create workplace optimism that sets us apart; it’s how we recruit, retain (and repel) employees that becomes our differentiator. This isn’t a “people first, profits second” movement, but a “profits as a direct result of putting people first” movement.

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